Crypto.com, a premier crypto trading platform has entered into a groundbreaking partnership with Sony Electronics. In this new partnership, Crypto.com aims to establish its position in the Singapore market by offering its services to the population. As per the announcement shared on X, the residents of Singapore will now be able to pay for Sony electronics through Crypto.com’s payment platform.
The move by the trading platform shows its commitment to global expansion. Furthermore, the new partnership with Sony aligns with its mission to “accelerate the world’s transition to cryptocurrency.”
Crypto.com’s and Sony Electronics’ Partnership
In the staggering partnership with Sony Electronics, Crypto.com is set to provide its payment solutions to the electronics firm. Particularly, through the Crypto.com Pay, Singapore residents will be able to pay for electronics on the Sony Store Online via USDC stablecoin as indicated on the press release dated April 2.
This solution by Crypto.com will ensure direct payments for electronic gadgets using the dollar-pegged stablecoin. Additionally, the solution will address the need for a global payment option for tech-savvy consumers. Crypto.com has further expressed how important the partnership is to the exchange.
Commenting about the partnership, Chin Tah Ang, who is Crypto.com’s General Manager of Singapore expressed his enthusiasm saying; “we’re pushing to make paying in crypto more mainstream.” He further added that “partnering with a well-established and forward-thinking brand like Sony Electronics Singapore further raises awareness of how simple it can be to pay for everyday goods and services using crypto.”
The partnership between Crypto.com and Sony Electronics will not only benefit Singapore users alone. Rather, Crypto.com sees it as a means to “broaden its SES’ customer base.
Sony Store Online Launches Promotions to Mark the Partnership
As part of its celebration for the partnership, Singapore’s Sony Store Online has decided to offer exciting promotions to its Singapore clients. According to the blog post announcing the rewards, Sony will offer two-tiered rewards for clients that use Crypto.com Pay to pay for their gadgets.
For tier 1, the first 50 users that spend not less than $300 at Sony Store and use Crypto.com pay as the payment method will get a free LinkBuds Speaker. This speaker is worth $299. For the tier 2 reward, the first 150 clients that spend more than $100 and pay via Crypto.com pay will get 20 USDC credited into their Crypto.com account. Based on the value of USDC as per Coinmarketcap, this is approximately $19.998.
It’s crucial to note that these exclusive offers end in April. 30, 2025. Additionally, the offers are given based on first-come-first-serve basis or rather ‘Fastest fingers first’ as Sony put it. Also, entry into one tier does not disqualify users from getting into the other tier.
“Tier Offers are not mutually exclusive and participants may make entries for both Offer Tiers simultaneously. Entering one Offer will not preclude participants from making entries in the other Tier Offer,” Sony clarified In the blog post.
Sony’s Venture into Web3 and Crypto Adoption
Electronic gadgets and tech giant Sony has been exploring the web3 sector recently. A week ago, Soneium (Sony’s Ethereum Layer 2 open blockchain) got into partnership with Animoca Brands to premiere an identity layer on the Soneium blockchain. Sony, through its Singapore-based subsidiary (Sony Block Solutions Labs) built Soneium as part of its venture into Web3 technologies.
The recent move to partner with Crypto.com further cements its commitment to modern day technologies. With that, the electronic gadgets provider is developing into a significant tech giant. Besides Crypto.com and Sony’s growth, the partnership is also benefiting Circle’s USDC stablecoin. The stablecoin will gain more attraction across the DeFi sector as it competes with USDT for the top spot.
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